The first crowdsourced book from cover design and content creation, to publication and marketing on how to best utilize social media to build your business has recently been released.
“Enterprise Social Technology”, by Scott Klososky, is designed to help organizations create innovative marketing strategies using tools such as Facebook, Twitter, and LinkedIn more collaboratively. Historically, all social media sites have struggled to create methods that would drive full social media integration into one organization. Such an all-inclusive organization would be designed to equip businesses of all sizes to reach their target markets most effectively.
Klososky is a former CEO of three successful startup companies and self-professed technology entrepreneur. His vision and ability to see emerging technology trends enable him to lead how technology is changing the world. He applies his knowledge and skills to help organizations thrive, leaders prosper, and entire industries move forward.
“Enterprise Social Technology” also provides information equipping all types of organizations on the best uses of and integration of social media, social networking, and social relevancy. One of the first crowdsourced books on this newest marketing genre, the book proves that social technology and the publishing world are still able to work together.
According to Scott Klososky, social technologies have exploded into the business world, yet are vastly misunderstood.
Many organizations are either blocking their use, or simply experimenting with how they might be of benefit. Most leaders have little idea what the full collection of capabilities is that exist under the social umbrella.
Klososky’s initiative to further crowdsource marketing is to create a contest in which they are giving away over $20,000 spread out over a myriad of different possible categories. All prizes being given away have been designed with a crowdsourcing mindset, including several $5000 prizes, several $2500 prizes, and multiple prizes from $500 to $50 in size.