Chaordix Crowdsources Market Research and Insight with Crowd Intelligence

Chaordix, a market intelligence solution provider, has just announced Crowd Intelligence, a new method and technology that uses crowdsourcing to generate data and provides market insights to its clients.

The new program uses the crowd to provide feedback about brands and innovative ideas. The feedback is then processed by Chaordix Crowd Intelligence and the results are delivered to its clients. The clients can then use those results to trace the best strategies to launch their services or products and understand the competitive landscape, bringing their ideas to life.

Crowd Intelligence takes market research truly global by making it much more effective with better and faster results, while at the same time engaging consumers. This allows them to contribute to the product or service, forging stronger relationships between consumers and brands.

Among Chaordix clients are American Airlines, IBM, E.ON, P&G and the Government of Ireland.

We believe this new crowdsourcing-powered approach to gaining richer market insight will fundamentally change the game when it come to understanding market needs, wants and preferences. Chaordix has been a recognized leader and pioneer in the application of crowdsourcing for new uses and insights and Crowd Intelligence is another example of how we apply our understanding of crowd behavior for our clients benefit.

Shelley Kuipers, President and CEO of Chaordix